Industry Benchmarking Reports

Find detailed information about a wide variety of areas including equipment use and purchases, market and product areas, financial performance and outlook, competitive strategies and more.

2022–2023

Print Business Outlook Series 2023
The PRINTING United Alliance/NAPCO Research Print Business Outlook Series includes reports on business conditions, trends, and issues in commercial printing, graphic and sign (wide-format) printing, and in-plant printing. Two reports are published per year for each segment, one set in spring and the second set in fall. The Print Business Outlook Series is sponsored by Canon U.S.A., Inc.

State of the Industry Series 2022–23
The PRINTING United Alliance/NAPCO Research State of the Industry Series provides timely, accurate analysis of the printing industry’s performance and prospects. The State of the Industry Series is sponsored by Canon U.S.A., Inc.

Wages, Salaries and Benefits Report
The 2022 PRINTING Alliance Wages, Salaries and Benefits benchmark study provides detailed information on benefits offered and compensation averages across a full range of positions within the printing industry. The report analyzes current year salary percentage increases along with drivers as well as information on bonus structures. To address the tight labor market and resulting employment struggles, the report provides a full plan for recruiting and retaining your workforce.

2020–2021

State of the Industry Series 2021
The PRINTING United Alliance/NAPCO Research State of the Industry Series provides timely, accurate analysis of the printing industry’s performance and prospects.

COVID-19 Print Business Indicators Research
The economic crisis caused by COVID-19 is unprecedented in nature and effect. To help printing companies navigate through the crisis to the recovery on the other side, NAPCO and PRINTING United Alliance have launched COVID-19 Print Business Indicators Research. Our findings from those surveys can be found here.

SGIA Economy Watch, March 2020
What do we do about the coronavirus? How do the Federal Reserve and Washington protect the economy? How do we protect our businesses? With something as serious as COVID-19 we can’t assume or hope for the best, we prepare and act. Learn what you can do to prepare in this edition of the Economy Watch. Published quarterly by the PRINTING United Alliance Research Department.

2019

Markets and Products (Q1)
Find out about the markets and products the industry serves, their growth potential and opportunities printers find expanding their capabilities into new areas.

Financial Performance (Q2) 
Compare your company's financial performance with the industry and learn the strategies to grow your sales, increase profits and overcome the obstacles along the way.

Growth Strategies and Capital Investment (Q4)
The steps printing companies are taking to build competitive advantage, which steps have been most effective, 2020 capital investment plans — How much and in which technologies? — which positions they would most like to fill and other issues critical to sustained success.

SGIA Economy Watch, May 2019
A summary of the American economy’s performance, prospects and defining issues for May 2019. Includes trends in GDP, business investment, consumer spending, employment and other major economic indicators. Published quarterly by the SGIA Research Department.

SGIA Economy Watch, November/December 2019
A summary of the American economy’s performance, prospects and defining issues for November/December 2019. Includes trends in GDP, business investment, consumer spending, employment and other major economic indicators. Published quarterly by the SGIA Research Department.

2018

Critical Trends Report: Commercial Printing, Winter 2019  
The commercial printing segment’s performance and prospects; trends in diversification, personalization, integration, and interactive/mobile; and “best in business intelligence” guidance on creating and maintaining competitive advantage.

View the Full Webinar Video  

2017

SGIA Women in Print Report
In 2017, SGIA and the Women in Print Alliance surveyed women in the industry to set a benchmark for the Alliance’s work. The Alliance’s goals are threefold: to attract, retain and advance women in the industry through mentoring, education and personal and professional development.

“At Olympus Group, we use SGIA’s research
in helping us make informed business decisions related to the industry. We
believe they do the best job around
at providing relevant research
related to our niche."  

Brian Adam, President, Olympus Group

“Among other things, the Industry
Surveys has been invaluable in our
business as it helps us to see what
others in our industry are experiencing
and hurdles, they may be encountering."     

Shawn LaFave, CAS, President, North
Georgia Promotions

Measure your business against the competition and see where you can grow or expand. Learn about the industry: markets/products served, capital investment decisions, winning strategies, workforce development and more. Make informed decisions!

If you have any questions please contact PRINTING United Alliance Research, ResearchTeam@printing.org.