Details:
Summary:
Four color process limits the color gamut achievable in the rendering of computer graphic imagery, and in the reproduction of imagery captured on film to a fraction of that which can be achieved by the visual system. Manual and photomechanical processes for printing with an enlarged color palette have proven too difficult, labor intensive, expensive, and dependent upon highly skilled craftspersons to be widely used in the graphic arts. The same market and technology driving forces that are propelling market growth and the development of technology for good enough color will also create new opportunities for the development and deployment of high fidelity color reproduction and rendering technologies. Manual and photomechanical processes for printing with an enlarged color palette have proven too difficult, labor intensive, expensive, and dependent upon highly skilled craftspersons to be widely used in the graphic arts. The same market and technology driving forces that are propelling market growth and the development of technology for good enough color will also create new opportunities for the development and deployment of high fidelity color reproduction and rendering technologies. The first wave of applications will be in packaging, promotional graphics, greeting cards, labels, stickers, coupons, magazine and book covers, free standing inserts, art books, and posters, exhibits and textiles. Among the technologies of significance will be colorimetric and spectrophotoradiometric scanning, multi-spectral color separation, stochastic screening, hi-fi visualization and modeling software, as well as advanced process control systems. This paper identifies potential research, development, and product opportunities for manufacturers of presses, inks, proofing systems, prepress systems, and image computing software.