State of Decorated Apparel Industry Report, Fall 2023/Winter 2024

Details:

Year: Fall 2023 / Winter 2024
Pages: 25

Summary:

This report is based on survey of 69 apparel decorators conducted in October 2023. Participants have annual sales (all sources) ranging from less than $250,000 to more than $20 million and offer a broad range of decoration technologies, including screen printing, embroidery, direct-to-film, direct-to-garment, sublimation, and custom cut/sew. Topics covered include how sales, operating cost inflation, prices, and pre-tax profitability trended through midyear 2023, expectations for full-year 2023, plans for boosting profitability in 2024, planned capital investment rates, and most desired capital investments. In addition to business conditions and expectations, the report also includes a primer on incorporating artificial intelligence into your business, and why answering the question Satisfied or completely satisfied? is critical to increasing customer retention.


The Executive Summary is available for everyone to download. PRINTING United Alliance members can download the full report below. If you have any questions please contact us at ResearchTeam@printing.org.

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