Understanding market trends, learning your customers’ pain points, and evaluating your position in the marketplace are just a few of the strategic insights that will help build your brand and your business.
Whether you want an online survey establishing benchmarks for your market, or a telemarketing campaign that targets top prospects for proprietary research, let PRINTING United Alliance provide custom research that best fits your needs.
Content Thought-Leadership and Lead Generation Programs
PRINTING United Alliance can develop and create thought leadership content based on either existing or custom survey research that is aligned with key market trends. This is a turnkey program, and content can be delivered as a white paper, video, webinar, or in-person. Content can be distributed and promoted through PRINTING United Alliance and NAPCO Media channels.
Strategic Consulting Engagements
PRINTING United Alliance analysts work with clients to develop custom research approaches to identify market trends, validate opportunities, and solve business challenges. We can design a custom research study that draws insights from our highly engaged audiences to provide customers clarity on trends and industry benchmarks to make informed decisions
Market and Technology Competitive Analysis
PRINTING United Alliance editors are experts in their fields, covering their respective beats day in and day out. Combining editors’ expertise with skilled researchers yields a strong knowledge base to create technology comparisons and market/company competitive analysis.
Brand Awareness Studies
Access our highly engaged audiences to find out what your customers and prospects think about your brand. Gauging market awareness of your brand and what your customers think is essential to creating a successful marketing or branding strategy.
Our large repository of research on market trends, business opportunities, competitive analysis, and more can be used to educate various audiences, including customers, internal staff, and distributors. Our analysts work in conjunction with our in-house eLearning team to develop and produce presentations that support sponsored Webinar events or internal education needs.
Sales Training Programs
Looking to train your internal sales staff? Our sales training content is based on solid market research and in-depth industry knowledge. Training can be delivered via multiple channels—in person, Webinar, or podcast.
PRINTING United Alliance analysts are sought-after event speakers and can deliver presentations focused on key market trends, tips, and strategies for success.