Your Color Toolbox: Solving Process Control Problems

OVERVIEW

ABOUT:

Archived SGIA Webinar: During this presentation, we will look at lighting and color viewing, which are important variable to understand and control to consistently match critical brand colors. With the correct selection of tools in your color toolbox, almost all color process control problems can be solved. Jim Raffel, ColorMetrix, will highlight six significant color problems and then discuss how to use one or more of the tools in your toolbox to solve the issue. By the end of the session, you will know why you need these six tools in your color toolbox: color viewing booth, color calibrated monitor, Pantone book, spectrophotometer, software and a magnification loupe.