Taking the Step from Static to Dynamic

OVERVIEW

ABOUT:

Archived SGIA Webinar: As digital signage becomes more cost effective and flexible, small- and medium-sized customers of static signs are increasingly considering it for implementation.  Traditional sign shops shouldn’t be concerned about this development, but instead they should embrace digital signage as a new profit center for their business and an excellent complement to traditional printed signage.  Sign shops already bring to this exciting medium both the design expertise and client relationships they need to succeed.   With an understanding of the tools available and the right strategic approach, sign shops can deliver added value to the customers they serve while expanding their business in profitable new directions.