Busting Color Myths in Packaging

Packaging is thriving — and that’s not a myth. But for owners and managers to benefit from this thriving segment, there are certain areas they need to better understand, with color being one of them. Here, we dispel eight misconceptions.

While there are many myths about print, arguably the biggest one of all is that print is dead! Anyone who thinks print is dead should look at packaging. The packaging segment is booming: the plants are updated and modern, and package printing technology continues to evolve.

The number of new presses being deployed across packaging plants …

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