Looking ahead to an exciting future for print.
Lisa Cross, principal analyst for NAPCO Research, stood before an audience of industry professionals representing all segments of print. “How many of you only print one product?” she posed. Most of the group remained quiet. Cross followed up with an equally important question: “How many of you print all kinds of products for your customers?” Almost everyone in the room raised their hand. That answer reminded these attendees why they were at PRINTING United Expo.
But they weren’t alone. On Oct. 18-20, more than 28,000 registrants …