ASI To Prove The Power Of Promo Success At PRINTING United Expo

The Advertising Specialty Institute (ASI), the leading membership organization helping printers, screen printers, embroiderers, sublimation businesses, graphics pros, and solo entrepreneurs sell promotional products, has announced it will showcase everything ASI has to offer at the PRINTING United Expo at the Las Vegas Convention Center on Oct. 19-21.

ASI will welcome attendees and offer demos of ESP, the industry’s leading promo product sourcing platform, at booth C10047. Considered the Amazon of the promo industry, ESP also offers idea generation and helps keep distributor order and customer information organized, making it faster and easier to manage a business.

“ASI is thrilled to exhibit for the very first time at the Expo, where our sales team can’t wait to introduce booth visitors to the $23.2 billion promotional products industry and the many benefits of an ASI membership,” says Bob DeFord, ASI senior VP for distributor sales and marketing. “Our  team is ready to help attendees tap into the lucrative promo market and start selling to their current customers. An ASI membership is a golden ticket to transforming your business into the ultimate one-stop-shop for the marketing needs of all your clients.”

ASI members can earn up to a 37% profit on additional promo products orders, with no equipment or inventory needed. ASI members also enjoy unlimited access to breaking industry news, sales and marketing education, and discounts from 18 ASI partner companies in hospitality, shipping, office supplies, online security and more. Plus, ASI members are provided pre-built marketing and sales tools, innovative solutions to help identify customers and grow their business, and information and live trade shows and events to grow their network.

ASI’s research team has conducted tens of thousands of surveys worldwide, proving that 86% of consumers recall advertisers who gave them a promotional gift, with statistics showing that personalized items and printed products are consumers’ favorite type of advertising.