Variable data printing on digital platforms is nothing new, but Color-Logic brings an entirely new dimension when digitally printing on metallic substrates with white ink or toners for commercial print applications. Digital printing with white ink or toner on metallic stocks requires designers to make a white ink mask. If any change is made to an element, font, or image, a new white ink mask is required unless the designer is using Color-Logic. By using Color-Logic at the design stage with the digital output on metallic stock, a design can include variable foil colors and embellishments in fonts, elements, or images. Coupons, magazine covers, wedding invitations, greeting cards, posters, and tags are just a few of the applications appropriate for variable data metallic digital printing.
Adobe InDesign now has variable data support built in, so by using InDesign with the Color-Logic Design Suite, any designer can easily add metallic variable data into their clients' printed marketing pieces by using a licensed and certified Color-Logic printer. To demonstrate the ease and strength of the Color-Logic/Adobe InDesign combination, Color-Logic has released a short video explaining how digital metallic variable data printing can be used to create a striking magazine cover.k. The video can be seen at here. The Color-Logic system is compatible with most major digital cut sheet pressed (HP Indigo, Ricoh, Xeikon, and Xerox) with white ink and a RIP compatible with Color-Logic.
Discussing the Color-Logic/Adobe InDesign breakthrough, Mark Geeves, Color-Logic director of sales and marketing, says, "Many industry reports attest to the value of variable data printing and metallics as relates to quality and consumer appeal. The 280 Color-Logic metallic colors and unlimited embellishments, together with Adobe InDesign, is a game-changer that drives up response rates for all commercial print applications."