“G7 does the heavy lifting: it provides gray balance and proper tone reproduction. On top of that we build ICC profiles. Between the two, we get a visual match from one output device to another.”
—Gregory Hill, Sandy Alexander
“If we didn’t use G7 to run target densities and gray balance, it would triple our make ready time.”
— Scott Reighard, COO, The Standard Group
“Brands expect us to create reasonably consistent color on all media, even if the process for each type is completely different. G7 allows me to get a quality print out very quickly, without chasing color for a week.”
— Bruce Compton, ZON Retail
“Gray balance is a powerful tool for managing print consistency. G7 makes it easy to include gray balance as part of a print specification. Without G7, gray balance is a specification nightmare because it is different for every process. Using G7, brand owners can specify a common gray balance value, enabling printers to deliver a common appearance across all the work they produce.”
— Marc Levine, Director of Enterprise Print Quality, Schawk
“The benefit of G7 is more trust between sales, production and customers.”
— Roy Waterhouse, President, Hopkins Printing
“Without G7, it would take about 500 sheets to get up to color. Now, we’re able to do it in 100 sheets.”
— Jim Benedict, GLS
“G7 gives us a really good starting point. From there, we build ICC profiles that last. If conditions change, all we need to do is bring the device back to G7—which is a lot faster than a new profile. Creating ICC profiles is expensive. If I’m running a test form on a web press to make a profile, I’ll spend up to two hours of press time. I’ll use an enormous amount of paper and ink, and there’s a crew involved. Without G7, I’d have to do that four times a year on each press, and double that if we’re talking about coated and uncoated paper. That’s time we’re not using to print jobs.”
—Gregory Hill, Sandy Alexander
“We’ve been using G7 for over 10 years. To go back to the traditional way would be like asking us to run 4 color process jobs one color at a time.”
— Scott Reighard, COO, The Standard Group
“By using G7, we have been able to reduce our make-ready time. We are just running to the numbers and then trusting the numbers to produce the results. With our proofs and our press sheets matching closer we are also not running a wide range of densities—which is hard to run consistently.”
— Roy Waterhouse, President, Hopkins Printing