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For this article, the term “applied graphics” describes products printed on flexible films, then “put in place” using pressure-sensitive adhesive. For many, the concept of pressure-sensitive products speaks to decals, which are generally printed as flexible vinyl or plastic that is “stuck” to a solid surface. 

Ranging in scope and size, applied graphics comprise a broad category of applications, including murals, vehicle graphics, fleet graphics, and other graphics purpose-made for application to floors, windows, textured surfaces, and more. And the installation of these applied graphics …


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