As a printing organization, you are probably feeling the effects of tighter supply chains, challenging customers and rising costs of supplies. These dynamics push printers to find new ways to add to their top and bottom line by finding new niches and adding new services. At the same time, many printers want to stick to their knitting, the markets and customers they know well. So, as a print service provider, can you “stick to your knitting” and “diversify”? Not only can you, you will have to.
In a recent InfoTrends survey: Wide Format, a Critical Part of the Communications Mix, we asked …