It’s not your father’s printing industry any more. Whereas once upon a time you were either a litho printer or a screen printer or a flexographic printer, the advent of digital technologies means market segments are blurring.
With many printers establishing digital workflows, they can produce a wider array of products and services for different industries in new markets with the simple addition of a new piece of equipment. While it’s an exciting time in the industry, staying on top of developments in the marketplace and continually learning about the different technologies can be difficult. Fortunately, there’s a perfect place to do your homework: the 2018 SGIA Expo. The Expo, which will be held in Las Vegas October 18–20, provides the opportunity to learn about the changing face of the printing industry in one place under one roof.
Educational Opportunities Abound
Given the rapid changes that are taking place in the print industry, education is more important than ever. Education at the Expo is targeted for a variety of segments, including sign and graphics, garment decoration, industrial printing, graphic installation, commercial printing and package printing. The Expo offers a variety of education options, most accessible with the Expo + Education Pass. 72 Sessions with Education Pass The 2018 SGIA Expo offers expanded educational programming with a total of 72 hour-long sessions.
Learn How Today’s Printing Industry is Evolving
The Expo will also feature a two-day education track (12 individual sessions) presenting the exclusive results of surveys, most conducted by SGIA, in cooperation with International Textile Information Network, IT Strategies, Karstedt Partners, InfoTends/Keypoint Intelligence and NAPCO Media. The reports will detail trends across a range of topics, including digital textile printing, digital package printing and adoption of high-speed inkjet devices for commercial printers. These sessions are also included with the Expo + Education Pass.
Half-Day Sessions
The day before the Expo begins, SGIA is also offering two half-day sessions which will dive deep into topics of interest in the industry. The first – Essential Small Business Strategies – features action-oriented, thought-provoking presentations from experts in marketing, sales, business management and more. The second – Wide-Format 101: Essential Skills for Success – covers the nuances of ink use and provides a systematic approachto color management.
The cost of these sessions is $49 and they are not included as part of the Expo + Education Pass.
Plan your education schedule and sign up for an Expo + Education Pass when you register to attend the 2018 SGIA Expo.
