Thinking Outside the Box: Strategy Options and Their Profit Impacts--Downloadable Webinar

Thinking Outside the Competitive Box: Strategy Options and their Profit Impacts

Originally broadcast April 10, 2008

Your Instructor: Ronnie H. Davis, Ph.D.

What is the best way to address challenging market conditions and ensure the long-term success of your business? Cost reductions and control are important factors in the success of your company but not as important as choosing the correct business strategy. This workshop focuses on the key strategic choices printers can make to improve their profitability and insure their long-term survival.

Studies of profit leaders in the printing industry demonstrate that the key difference between high profit printers and low or no profit printers is in their choice of strategies. The two key strategies for competitive advantage utilized by many profit leaders are specialization and diversification. Learn how to turn these two contradictory choices into a winning strategy for profitability that helps insure your company’s long-term viability.

Attendees will learn:
* Two key strategies used for competitive advantage in the printing industry
* How to combine the two key strategies into a specialized diversification plan
* The profit impacts from specialized diversification
* How to gain pricing power over your competition
* New competitive strategies that focus on value-added enhancement instead of price

Who should view:
* Owners and CEOs
* Senior managers-CFOs, chief marketing officers, vice presidents

About your instructor:
Ron is a member of PIA/GATF’s Executive Management Group and is responsible for Economic and Market Research and Federal Employment Policy programs. These include industry and management research, PIA/GATF Ratios, compensation and benefit reports, economic and print market forecasts, and HR policy assistance. He holds a Ph.D. in economics with a specialization in industrial organization from the University of Pittsburgh and was a Professor of Management at the Graduate School of Management and Technology at the University of Maryland.