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- Restrictions on Direct Mail
Government Advocacy
Restrictions on Direct Mail
Should federal or state* “Do Not Mail” legislation, which would restrict advertising mail, be passed ?
Background
Legislation has been introduced to create “Do Not Mail” registries for business-to-consumer and business-to-business mail. In 2009, legislation has been introduced in Connecticut, Florida, New Jersey, and New York but has not received serious consideration in any of those states. In 2008, legislation was introduced in 12 states. To date, no bill has seen a floor vote. Printing Industries of America and its affiliates* have successfully stemmed the opposition’s traction on the state-based campaigns. At the municipal level, the San Francisco Board of Supervisors recently passed a non-binding resolution calling for Do Not Mail legislation to be introduced on the state and federal level. The so-called Do Not Mail initiatives are driven largely by environmental organizations purporting advertising mail’s negative impact on the environment.
Printing Industries of America Position
Printing Industries of America opposes all state Do Not Mail legislation. Printing Industries of America and its affiliates work both legislatively and through grassroots lobbying to educate federal and state lawmakers as to the negative economic and social consequences of this bill, as well as to debunk environmental myths put forth by proponents of Do Not Mail legislation. Printing Industries of America, along with its state and regional affiliates, supports Mail Moves America, a coalition whose goal is to promote the positive economic, social, and environmental benefits of advertising and to keep this type of mail free of government-mandated restrictions. Visit the coalition website at www.mailmovesamerica.com.
111th Congress and Obama Administration
Do Not Mail legislation has not been introduced on the federal level but it remains a primary goal of activist groups. Since introducing legislation is a relatively easy process, a federal Do Not Mail bill could be introduced with little or no advance notice. President Obama has not taken a public stand on the issue.
Key Committees: Senate Governmental Affairs and Homeland Security; House Oversight and Government Reform; Senate Commerce; House Energy and Commerce.
*Printing Industries of America does not lobby at the state or local level..
Printing Industries Advocacy
- Printing Industries Alliance Letter to Chairperson Pheffer
- Printing Industries of California Letter to SF Supervisor Aliota-Pier
Published on Thursday, May 14, 2009 (updated 05/14/2009)
